BROADREACH APPROACH
Through these efforts, improved healthcare outcomes and appropriate demand for healthcare services are achieved.
Benchmark Methodologies
- Enhance healthcare provider efficiency and effectiveness
- Situational needs analysis and baseline assessment to identify patient knowledge gaps
INCREASE DEMAND FOR SERVICES
- Educate providers and communities and increase treatment literacy and adherence
- Comprehensive strategic plans and implementation roadmaps for rollout of a national education campaign
Reach Patients and Providers on the Front Lines
- Improve treatment and psychosocial support offerings
- Management of large-scale programs including production of patient education videos, storyboards/ flip charts, brochures, posters, games, treatment diaries and training programs
EXAMPLES OF BROADREACH WORK
- Designed and implemented a comprehensive HIVAIDS prevention and treatment literacy program including multi-media BCC materials such as videos, flipcharts, audiobooks, games, training manuals and other materials for patients in South Africa; to date, over 500,000 people have been exposed to these materials
- Designed and implemented a comprehensive Patient Education program including videos, flipcharts, posters and other materials to address patient demand and treatment adherence in Namibia under a 5-year USAID program called “Strengthening Pharmaceutical Systems”
- Designed and implemented a HIVAIDS training program globally for employees of Standard Chartered Bank
